Create a BM and WABA

This section provides a detailed introduction on how to create new BM and WABA through the Embedded Signup process.

BM: Business Manager

WABA: WhatsApp Business Account

Embedded Signup: the official way for a business to integrate WhatsApp messaging features into its own website, app, or service workflow

Sender: The phone number used to send messages

Before you start, please ensure InnoPaaS account registration is completed, and prepare the following materials:

Facebook account: Must be stable and not blocked. New FB account needs to be kept active from the same IP and device for a few days;

Phone number(s) used to send messages: Not registered with any WhatsApp products, able to receive verification codes (voice codes are also acceptable);

Company website: Must include the full legal name, address and contact number of the business as stated on its business license. For example: https://innopaas.com

Company email: The email domain must match the website domain, and is also used to receive Meta email notifications later. For example: [e-mail]

Company qualification certificate/business license: Must include the company name, address, and contact number (local number that can receive verification codes);

Note: If the business license/qualification certificate does not include a local number, you must also provide any one of the following documents that contains the number:

• Certificate/Articles of Incorporation

• Business Registration or License Document

• Government Issued Business Tax Document: This could include a Tax Certificate. Self-filed tax documents are not accepted.

• Business Bank Statement

• Utility Bill: water/electricity bill, phone bill, gas bill, etc.

Step 1: Log in to InnPaaS account

Step 2: Activate the WhatsApp product

Step 3: Click "Register Sender"

Enter the WhatsApp product Get started page, click Register Sender.

Step 4: Log in to Facebook

After logging into Facebook, start the registration process.

Step 5: Confirm the privacy policy

Step 6: Create BM and WABA

Case 1: If you do not have BM and WABA, create a new BM and WABA as follows and fill in the company information.

Case 2: If you already have a BM account, select it in the "Business Portfolio" option, as shown below.

Case 3: If you already have BM and WABA and want to register a new number under the WABA, follow the steps below.

Step 7: Register a new a phone number

Choose “Add a new number” and then verify it (receive the verification code). This phone number will be used to send messages.

Step 8: Creation successful

After creation, you can view the WABA(s) on the InnoPaaS platform, as shown below:

You can also view the WABA(s) in your BM account. BM address: https://business.facebook.com/latest/settings/whatsapp_account?business_id=

After creating BM and WABA, you need to perform Business Verification. After Business Verification process, you can create message templates.